Abstract Print and broadcast journalists follow a general set of guidelines in deciding what to report. This article shows how you can increase your chances of drawing media attention simply by understanding and using the system. A fictional certifid personal trainer with a new business called Train with Wayne manages to catch the eye of the media. (more…)
Abstract Many athletes do not know the importance of hearty eating to achieve their maximum performance. Add to this gastrointestinal problems that many experience, and the outcome is likely to be a diet with not enough of the right foods at the right time (more…)
Abstract The health and fitness industry is a service industry. As such, our goal is to meet, and even exceed, our members’ service expectations. (more…)
Abstract Estate planning is important to the business owner. Failure to plan the estate properly threatens the very viability of the business and the livelihood of its employees (more…)
Abstract Airlines are merging customer experience with available technology. Their challenge is to deliver a positive and safe experience to each customer while managing countless details. Like a typical day at the club? If not now, it may soon be.
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Abstract Disability from arthritis can be related to a lack of fitness. In this article questions about exercise posed by persons with arthritis are explored, including: “What kind of exercise program is best suited to my condition?” and “Does athletic activity promote arthritis?” (more…)
Abstract This second article in our two-part series on T’ai Chi describes recent research on its health effects. Recent well-designed studies indicate that T’ai Chi practice can have a positive effect on the cardiovascular system and on balance and emotional health. Preliminary research even indicates that T’ai Chi may have a positive impact on the immune system. (more…)
Abstract Research studies have judged the accuracy of plastic calipers and high-quality calipers by comparing SKF thickness measurements from both. In this article, the authors look at research comparing the accuracy and characteristics of several makes of caliper. (more…)
